How We Achieved 573% Growth in AI Search Visibility
A comprehensive case study of a B2B SaaS company's transformation from invisible to dominant in AI-powered search platforms
The Client
Our client is a mid-sized B2B SaaS company providing project management solutions to enterprise clients. Despite having a solid product and traditional SEO presence, they were virtually invisible when potential customers asked AI assistants for recommendations.
Our Comprehensive GEO Strategy
We implemented a multi-faceted approach targeting content optimization, authority building, and technical enhancements across all major AI platforms.
Rewrote 45+ pages to answer specific questions AI models prioritize, using natural language and conversational tone.
Built citations from 30+ authoritative sources including industry publications, academic journals, and trusted review sites.
Implemented comprehensive structured data including FAQ, HowTo, Product, and Organization schemas across the entire site.
Published 25 in-depth guides featuring quotes from industry experts and original research data.
Optimized for 200+ question-based queries that users ask AI assistants, not traditional search engines.
Added detailed pricing, feature comparisons, and performance metrics that AI models value for recommendations.
6-Month Implementation Timeline
Detailed Implementation Breakdown
Final Results: 573% Average Growth
Key Takeaways
While Google SEO values backlinks and keyword density, AI models prioritize authoritative citations, conversational content, and structured data that makes information easy to extract and synthesize.
Companies that openly share pricing, feature comparisons, and limitations are significantly more likely to be recommended by AI assistants. Transparency builds trust with both AI models and end users.
Content structured around answering specific questions performs 4-5x better in AI search results than traditional keyword-optimized content. Users ask AI assistants questions, not keywords.
Getting mentioned in authoritative sources that AI models trust (industry publications, academic journals, trusted review sites) has exponential impact on visibility across all AI platforms.
Meaningful AI visibility improvements require 4-6 months of consistent effort. Companies that treat GEO as an ongoing strategy rather than a one-time project see sustained growth and competitive advantages.